Bentley & Bentley Skipton Mazda were looking to increase traffic to their website and to promote their Mazda CX-5 car. The campaign ran over the course of 7 weeks from April – June 2018.
The objective of the campaign was to drive traffic to the customer’s website, so it was important that the creatives matched this need.
Billboards, adhesion banners and MPUs were selected as the creatives. These were served both on LOCALiQ’s own network and also off-network, utilising our Reach solution.