Can I promote my full inventory?

Yes. The solution helps you promote more of your vehicles, including stock you may not be able to advertise elsewhere.

Do I need to manage the campaigns myself?

No. Setup, targeting, optimisation and reporting are all handled for you.

How quickly will I see results?

Most dealers see increased visibility and traffic shortly after launch, with leads improving as campaigns optimise.

What are Facebook Automotive Inventory Ads?

They are dynamic ads that automatically show your live vehicle stock to local buyers based on their behaviour and interests.

Where do the leads go?

Buyers are directed to your website or encouraged to contact your dealership directly.

Why generate leads outside the major platforms?

Generating leads through your own channels gives you more control over visibility, customer relationships and acquisition costs, while reducing reliance on any single platform.

Will this replace my current stock platforms?

No. It works alongside your existing activity and helps you generate additional leads from other channels.

Get more car dealer leads beyond the major platforms.

Car buyers don’t rely on one website anymore.

They’re discovering vehicles on social media, researching local dealers and contacting businesses directly, often before they ever visit a stock platform.

If your dealership only appears in one place, you’re mising buyers who are ready to act.

At the same time, many dealerships are facing rising platform costs, reduced control over visibility and less ownership of the customer relationship. When most of your leads come from a single source, changes outside your control can quickly impact both lead volume and profitability.

Stock+Marketing+Social helps you reach local car buyers across multiple channels — generating more direct automotive leads and enquiries for your dealership.

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Multi-channel leads. Fully managed.

Stock+Marketing+Social is a fully managed, multi-channel automotive lead generation solution for car dealers. It combines Facebook Automotive Inventory Ads, social awareness campaigns and local digital reach to keep your vehicles and dealership visible throughout the buying journey, helping you generate more direct car dealer leads from multiple sources.

The solution is available in three package levels, making it suitable for independent dealers through to large franchise groups. Activity scales with your stock, market and growth goals.

Fully managed. No extra work for your team. Built to deliver consistent car dealer leads.

It also helps you take back more control by generating leads directly to your website so you own the enquiry, the conversation and the sales process.

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Why multi-channel marketing is essential for car dealer leads.

The way customers find vehicles has changed.

Today’s buyers:

Discover vehicles on Facebook and Instagram
Search locally for dealers and stock
Research across multiple websites before making contact
Compare options before visiting a stock platform
Contact dealerships directly via website, phone or message

At the same time:

Enquiries are spread across more channels
Competition for visibility is increasing
Many dealers can’t advertise their full inventory on third-party platforms due to costs
Limited control over how and when your stock is shown

Relying on a single source of leads is no longer enough.

A multi-channel approach gives you greater control over visibility, costs and how customers engage with your business. Dealers who generate leads from several channels see more consistent results.

Automotive lead generation that works across multiple channels.

Stock+Marketing+Social helps you reach local buyers wherever they are looking.

Two young boys dressed in suits racing go karts

Facebook automotive inventory ads

Your live vehicle feed powers Facebook Automotive Inventory Ads, automatically showing relevant vehicles to local, in-market buyers.

Always-on vehicle advertising
Ads update automatically as stock changes
Behaviour-based targeting and retargeting
Keeps your vehicles visible even when buyers aren’t actively searching
Drives buyers directly to your website, helping you generate leads you own and reducing reliance on third-party platforms.

Facebook and Instagram advertising

Alongside vehicle ads, professionally managed campaigns promote your dealership. These campaigns:

Introduce your business to local audiences
Keep your name visible while buyers are researching
Build familiarity and trust
Support ongoing lead generation

This combination helps you reach new buyers and capture those who are ready to enquire.

Local Reach through Newsquest and Exchange and Mart

Your dealership also appears across trusted local news websites and Exchange and Mart.

Access to 58 million monthly users
Local targeting within your area
Additional routes for buyers to find your vehicles

This helps you reach customers earlier, before they narrow their choice.

Built for dealerships of every size.

Stock+Marketing+Social is available in three packages designed for:

Independent dealers who want more local enquiries
Small and medium dealerships that need consistent lead flow
Large franchise groups looking to increase activity across multiple locations

Each package delivers the right level of activity for your business so you only pay for what you need.

What dealers can expect.

Stronger local visibility
More website visits
More direct automotive leads
More of your stock seen by potential buyers
Consistent activity across multiple channels
Less reliance on any single platform
Greater control over where your leads come from
Reduced cost per lead

Start generating more car dealer leads.

If you want more leads without increasing your workload, we will show you exactly how Stock+Marketing+Social can work for your dealership.

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Frequently Asked Questions About Automotive Lead Generation.

Speak to an automotive marketing expert.

Are you ready to start driving similar results to your website? Leave your details below, and we’ll deliver your business automotive success.