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Download your free 2025 UK State of Digital Marketing Report: Now with an additional 500+ statistics.

 

 

March 2025 update: The 2025 report has been updated to include even more statistics. Now, you can conveniently view all the data taken from our survey at a glance; just scroll to the end of the updated report.

 

What is LOCALiQ UK’s State of Digital Marketing Report?

At LOCALiQ, we think it’s important to maintain an understanding of how businesses are utilising digital marketing and adapting to industry shifts. Each summer, we launch a survey for UK businesses to share their ideas and insights. This data is then used to create our annual UK State of Digital Marketing Report.

This version of the report was compiled from data taken from our 2024 survey. It contains 25+ pages of marketing insights to benchmark your performance against and see how other businesses like yours are building their 2025 marketing strategies. Explore trending topics, challenges, budgets, and marketing goals according to 500+ businesses across the UK.

Find out how businesses like yours are:

  • Measuring their current digital marketing performance
  • Incorporating AI into their marketing strategies
  • Allocating their marketing budgets
  • Preparing for Google’s AI Overviews feature

 

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