A Multi-Platform Paid Social Agency
Turn those likes into leads – drive sales, increase brand awareness and watch your social presence soar. We cover the social networks; Facebook, Twitter, Instagram, TikTok & LinkedIn.
Let’s get social.
Grow your business and engage your audience with LOCALiQ.
Our paid social advertising services help you speak directly to your audience online – displaying your brand’s personality while building positive, personal relationships with your leads and customers.
We’ll work with you to design and implement a paid social strategy perfectly tailored to your business, combining our ideas with your pre-existing marketing channels – helping you to reach new leads and increase traffic to your website.
Listen to your customers and explore new opportunities with a new and improved digital presence from LOCALiQ.
"Using the LOCALiQ team to run our online campaign was, without doubt, the best option for us. The campaign is now a major role in the growth and exposure of our business."
"LOCALiQ and their social media team have done an excellent job on my campaign. My company has really benefited from this."
Mal Bingham, Managing Director – Cavalier Kitchens
"We used a combination of print, targeted digital display and bespoke Facebook solutions, which we found to be very effective."
The Bathroom Shop
"We are happy with our Facebook growth and the ROI from our geo-fencing campaign - moving forward, we will look to take advantage of similar campaigns on a monthly basis."
Jamshed Miah, Owner – Miah’s Garden of Gulab
"We were satisfied with the campaign results and LOCALiQ's reporting - the customer service was brilliant. I recommend LOCALiQ to anyone - brilliant service right from the start."
Debbie Benson – Flair Blinds
"LOCALiQ delivers more than 40% of our inbound enquiries, helping us approve more foster carers than ever before."
Tara Morgan, Marketing and Recruitment Manager – Warrington Borough Council (Foster 4)
"We always received a huge amount of interest when placing wraps within your titles or running video posts on Facebook - the exposure really helps to drive new customers to the gym."
Fitness 4 Less
Our paid social agency services.
Our multi-platform paid social media agency covers all the main channels, giving you a head start on the competition while helping you to promote your products effectively. Explore our paid social services below.
How can paid social advertising help you?
Not only is social media advertising a super tool for reaching untapped audiences online via highly targeted social campaigns – but there are many more benefits:
- Increase your brand awareness & traffic to your website
- Enjoy greater visibility with your paid ads
- View data on interested leads & your competitors’ ads
- Increased conversions on your social platforms & website
- Boost engagement of your pages & posts
- Lead generation opportunities across Facebook, Instagram & LinkedIn
A voice for your brand.
Our digital marketing specialists will promote your personality, revealing your story and the ingredients which make you tick. Partner with us and attract followers with a genuine interest in your services.
Audit your website with our FREE health check
See how your online presence compares to your competitors with the free Website Grader from LOCALiQ – the digital marketing experts.
Social media experts with the partners to prove it.
We're proud to be recognised
Reach new leads with LOCALiQ.
Unsure of your paid social content? We’ll review the emerging social trends and ensure you’re ahead of your competitors. We use real-time data to identify what works for your business so your potential customers engage with up-to-date posts and topical content.
Boost your top-performing Facebook posts.
Is your content proving successful with your followers? Chances are it’ll be a hit with a larger audience too. We’ll give your most popular Facebook posts a strategic boost to ensure maximum exposure for your business.
Enjoy control over your campaigns.
We value transparency. To ensure your investment is secure, we created Client Centre – a marketing analytics tool that lets you see campaign reports, view real-time results, listen to calls from potential clients and more.
- View your leads in a single, easy-to-use inbox
- Listen to customer and prospect calls
- Review dashboards and concise reporting
- Email marketing automation
Don’t just take our word for it.
We love sharing our customers’ success, and they love sharing their stories. See our latest paid social case studies from several businesses and discover how they generated real growth with our services.
Caramba Brazilian Restaurant
Generating more than 200k impressions, our display advertising and paid social campaign contributed to our client receiving an uplift in customers and local brand awareness.
Incorporating PPC, paid social, and remarketing, our client enjoyed an increase in ROI with our targeted paid advertising campaigns driving more bookings to their site.
Hear in Hagley
Our excellent PPC and paid social advertising campaign helped our client enjoy a record month of appointments and their first seven-figure turnover.
How to Market Your Business with Social Media
Use the power of social to boost your brand awareness, customer relations & online presence.
Gain insights into social media marketing – the benefits, how to promote your business and more.
How to Create a Social Media Marketing Strategy
Create and plan a social media strategy for your business with our helpful 9-step resource.
Read our in-depth guide to social media strategy – set your goals, identify your audience and more.
How to Plan and Create a Social Media Campaign
Creating a successful social media campaign can produce incredible results for your business.
Discover how to effectively plan your campaigns, set your goals and the benefits of paid social.
What is paid social, and how does it work?
Paid social advertising is when a business pays to place targeted ads within different social media platforms, including Facebook, Twitter, Instagram, TikTok and LinkedIn. Much the same as paid search, you will pay a specific amount each time a user clicks on one of your ads.
Your social ads can feature text, images, and video in line with highly-targeted advertising options (specific groups, locations, and people). Once published, they will appear within your target audiences social media feeds alongside organic content.
What is the difference between paid search and paid social?
Paid search relates to running paid ads within the search engines – responding to your customers search intent – while paid social enables you to approach your target audience via targeted advertising across social media.
If you’re looking for a short-term solution, paid search is your best bet – the tools text ads are great for quickly attracting customers who are ready to convert. Whereas paid social is a long-term, creative solution, helping you to build relationships and gradually generate interest in your services among your target audience.
How do paid social and organic social posts differ?
Organic social posts are those published to a social media platform with no advertising spend to support them, an effective way to communicate with your followers for free.
Why should I use paid social ads over organic content?
Paid social enables you to segment different groups, locations, and people with highly granular, cost-effective digital advertising. You can also review your spending and see which ads deliver the most success for your business.
With no advertising spend behind them, organic social posts are great for updating your existing customers and followers – although you will find they are far harder to reach anyone unaware of your services.
Which social media platforms do you use?
At LOCALiQ, we work with several social media platforms, including Facebook, Twitter, Instagram, TikTok and LinkedIn. Our digital marketing specialists can support you with paid ads on any of these channels, creating and designing a paid social strategy perfectly tailored to your business. Contact our friendly team today to see how we can help.
Are Facebook ads worth the money?
Whether you want to inspire more clicks or encourage people to learn about your product, buy a ticket or download an e-book, Facebook web ads are a great way to get people clicking on your website and visiting the pages you want them to see.
Did you know Facebook reaches 59% of the worlds social networking population? Plus, look at the many benefits of the platforms ads below:
Easily reach your website
The ad is clickable, directing people to your web page whether they click the image or the button.
Drive your CTAs
Choose the call-to-action button that correlates to your goal to get people to take your desired action.
Grab peoples attention
You can feature thumb-stopping videos, photos or image carousels in your website ads.
When is the best time to post my social ads?
Generally, the best engagement times for UK social ads are between 9 – 10 am Tuesday, Wednesday, and Thursday, with these also being the most successful days to post on Facebook, Twitter, Instagram, and LinkedIn. Sundays usually see less engagement.
How much do paid social ads cost?
The cost-per-click across social media platforms varies for each channel. Here are the average UK costs for an advert on each site or app.
Facebook – £0.40 per click
Twitter – £79 per month
Instagram – £0.50 per click
TikTok – £6 per click
LinkedIn – £4-£6 per click
Speak to an expert.
Start simplifying your digital marketing today. Get in touch to discuss how we can help you.