Industry: Property
Solutions: Digital PR

 

About the client.

Castle Water are a water supplier for thousands of businesses, charities and public bodies in England and Scotland.

What you should know

  • LOCALiQ’s digital PR campaign earned 23 backlinks and an average domain authority of 71.
  • The stories featured on MSN, National World, The Scotsman and Yahoo News.

  • 1413

    New and improved keywords

  • 71

    Average Domain Authority

  • 23

    Backlinks

Challenges.

Castle Water faced limited organic visibility in a highly-competitive industry targeting a niche market. They wanted to rank higher for business-related keywords and boost web traffic to help capture more clients.

Solutions.

LOCALiQ implemented a thorough 8-month Digital PR link-building campaign designed to boost Castle Water’s domain authority and increase brand awareness within their industry. The campaign included strategically crafted stories to secure high-quality backlinks from industry-leading publications.

Examples of coverage secured are detailed below:

 

Castle Water Press CoverageCastle Water Press CoverageCastle Water Press CoverageCastle Water Press Coverage

Results.

LOCALiQ’s digital PR link-building campaign achieved:

  • 23 backlinks
  • Average DA of 71
  • Featured on MSN, MSN, National World, The Scotsman and Yahoo News
  • Domain authority increased by 300% (4 to 16)
  • 1413 new and improved keywords
  • 7 brand mentions
  • AI citations on Google AI Overviews, Chat GPT and Perplexity

 

Castle Water keywords results

 

Castle Water AI Citations

 

 

Proven results.

We’re dedicated to helping local businesses succeed.

Domain authority increase

300%

 

Speak to an expert.

Start simplifying your digital marketing today. Get in touch to discuss how we can help you.