In the digital world, there are a multitude of marketing options for small businesses that you may not have considered, let alone thought of. As vital and necessary as social media is for marketing small businesses, it’s important to leverage everything else the...
Before recent digital times, the word engagement only evoked images of a big diamond ring. Today one of the most sought-after social media metrics is increased engagement. But what is it? And why do you need it? What is social media engagement? Social media engagement...
It’s the (digital) age-old question, as a business… how should you go about dealing with negative comments on social media? Well, negative comments come in many shapes and forms. We are going to have a look over the different types of negative comments on social media...
Many self-acclaimed marketing gurus will give you an approximate frequency regarding how often you should be posting on your social media channels to maintain and grow your online presence. The truth is, what works best will always change due to a multitude of...
Outsourcing to a digital marketing agency or a social media expert does not mean you have to hand over your social media accounts, lose all access and control, and sign your name in blood! When you use a social media agency, you still have full access to your social...