Keep your online sales growing with Facebook Shops, a feature that allows businesses to sell their products through the social platform. Facebook Shops, similar to our eCommerce package, was launched in May 2020 giving businesses the option to set up a shop via...
The Marmite of calendar events is swiftly moving upon us (Valentine’s day!). Whether you love it or hate it, leveraging Valentine’s Day can be a great way to bring in business. Before you begin though, you need to understand whether using Valentine’s day as a...
Social media is a great way for businesses to promote themselves and connect with their audiences. However, there is such a thing as over-sharing. So how often should a business post on their channels? As much as some marketers would like you to believe, there...
It may not be widely known that Facebook owns Instagram, which is probably why they’ve decided to rename it ‘Instagram from Facebook’, but what does this mean for you and your company profile? Back in March, Facebook revealed it was testing a new name. Now more...
Facebook has shed its relevance scores in favour of new metrics that it says are “more granular”. If you’ve ever used one or more of Facebook’s many advertising options, then you’ll probably be aware of the Facebook relevance score. Basically, the relevance...
