Industry: Solicitors
Solutions: SEO


About the client.

Gilson Gray is a full-service legal and property firm, offering services across commercial law, family law, property and litigation.

What you should know

  • LOCALiQ’s SEO campaign increased organic sessions by 26% and their organic users by 62k per month.
  • Our campaign boosted brand awareness for Gilson Gray, delivering a 36% increase in page one keywords.

  • 36%

    Increase in page 1 keywords

  • 26%

    Increase in organic sessions

  • 62k

    Organic users per month

Challenges.

Despite being a well-known firm, visibility for high-volume legal search terms was limited and competitor firms dominated the top organic positions. Gilson Gray was also expanding quickly, opening new offices regionally.

Solutions.

LOCALiQ’s SEO strategy focused on a targeted content refresh.

Results.

Gilson Grey experienced an improvement in their site’s visibility for high-intent, geographically targeted terms – an area that forms a cornerstone of their current SEO strategy. They now rank in positions 1-10 for over 500 keywords.

Their non-branded search performance was also strong, with non-branded clicks increasing by 21% by the ninth month of the campaign.

So impressed were Gilson Gray with LOCALiQ’s work, they now entrust us to run their PPC and Paid Social strategies.

 

Gilson Gray SEO results

 

 

Proven results.

We’re dedicated to helping local businesses succeed.

New leads

1000

Online conversions

3,641

 

Speak to an expert.

Start simplifying your digital marketing today. Get in touch to discuss how we can help you.