Industry: Home Services


About the client.

Sidey is Scotland’s premier supplier of windows, doors, sunrooms, and conservatories and relies on LOCALiQ’s services for search and social marketing campaigns focused on lead generation.

What you should know

  • LOCALiQ’s Cross Media Optimisation technology helped to deliver a 34% CTR increase for search marketing and a 115% improvement in paid social leads.
  • Our campaign generated a 172% uplift in social traffic.
  • 172%

    Uplift in social traffic

  • 34%

    Increase in CTR on Search Marketing

  • 115%

    Increase in CTR on Paid Social

Challenges.

While the initial results of working with LOCALiQ were strong, Sidey’s business goals aligned with Cross Media Optimisation technology’s offerings, and they were eager to explore even better results.

Solutions.

Applying Cross Media Optimisation technology, the team used tactics across search and social channels to offer insights into optimising budgets, driving the lowest cost per lead, and maximising their marketing spend.

Results.

The campaign achieved a vast lead increase with the real-time shift in budgets, increasing paid social traffic by 172% and boosting the search marketing CTR by 34%.

 

Don’t take our word for it… Here’s what our client had to say:

While we have been working with LOCALiQ across our digital marketing for some time now, we’ve seen a significant improvement in results since using Cross Media Optimisation – our leads from search marketing have increased by 34% and by 115% from social media marketing.

 

Haylee Lilley,

Retail Manager, Sidey


Proven results.

We’re dedicated to helping local businesses succeed.

Online conversions

550+

Conversion rate

72%


Speak to an expert.

Start simplifying your digital marketing today. Get in touch to discuss how we can help you.