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172%
Uplift in social traffic
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34%
Increase in CTR on Search Marketing
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115%
Increase in CTR on Paid Social
Challenges.
While the initial results of working with LOCALiQ were strong, Sidey’s business goals aligned with Cross Media Optimisation technology’s offerings, and they were eager to explore even better results.
Solutions.
Applying Cross Media Optimisation technology, the team used tactics across search and social channels to offer insights into optimising budgets, driving the lowest cost per lead, and maximising their marketing spend.
Results.
The campaign achieved a vast lead increase with the real-time shift in budgets, increasing paid social traffic by 172% and boosting the search marketing CTR by 34%.
Don’t take our word for it… Here’s what our client had to say:
While we have been working with LOCALiQ across our digital marketing for some time now, we’ve seen a significant improvement in results since using Cross Media Optimisation – our leads from search marketing have increased by 34% and by 115% from social media marketing.
Haylee Lilley,
Retail Manager, Sidey
Proven results.
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