Industry: Home Services

About the client.

Adam Windows was established in 1994 and has provided homes in Dorset with windows, doors and conservatories ever since.

What you should know

  • Quarter-on quarter organic organic traffic increased by 19% and new users by 14%.
  • LOCALiQ’s PPC and paid social campaigns drove 20.5k visitors to our client’s website, generating 556 conversions.
  • Our campaigns boosted brand awareness for our client, reaching 224k local individuals and delivering 920k social impressions.
  • 556

    Online Conversions

  • 19%

    Uplift in Web Traffic

  • 224,037

    Audience Reach

Challenges.

The customer needed to drive traffic to their website and improve their online presence to encourage online enquiries and offline footfall.

They wanted to improve their reach and brand awareness across social media, improve their website ranking and traffic, and establish themselves as the industry go-to business in the area.

Solutions.

LOCALiQ combined an SEO campaign with a strategic search campaign. We also ran a website clicks campaign across Facebook and Instagram to complement their SERP-orientated solutions.

A multi-integrated campaign ensured we had several touchpoints with potential customers at all stages of the consumer buying funnel. The social aspect allowed us to raise brand awareness and increase engagement through visual means, whilst SEO and SEM served to capture consumers intending to buy

Results.

Our SEO campaign uplifted organic traffic to their website by 19% and new users by 14% quarter upon quarter. Our social and search campaigns have driven 20,943 visitors to our client’s website, generating 556 conversions at an average CPL of £110 on search.

We have given our client a potential ROI and raised their brand awareness and recognisability, reaching 224,037 local individuals and delivering 920k impressions across social media.

Proven results.

We’re dedicated to helping local businesses succeed.

 

Speak to an expert.

Start simplifying your digital marketing today. Get in touch to discuss how we can help you.