Industry: Home Services

About the client.

Flair Blinds is a Sunderland-based blinds specialist who produces high-quality, made-to-measure blinds for traditional and modern spaces across the North East.

With over 35 years of experience producing beautiful blinds for every room, Flair Blinds products are designed to the highest possible standard, boasting stunning designs, elegant finishes, and the finest fabrics.

What you should know

  • LOCALiQ’s paid advertising campaigns generated 2,652 impressions – resulting in 555 leads, converting 400 of these into a sale.
  • Flair Blinds enjoyed an excellent 72% success rate.
  • 555

    Leads

  • 400

    Sales

  • 72%

    Conversion Rate

Goals.

Flair Blinds wishes to grow its business by increasing the leads generated through its website, offering its sales team more opportunities to contact interested customers with their services.

Challenges.

Finding they were losing new customers to their main competitor, a reduction in calls to the business and traffic to their website, Flair Blinds set themselves a target of increasing their orders by at least 25%. This proved elusive, and they contacted LOCALiQ for help.

Solutions.

After assessing the suitable lead avenues for the client, LOCALiQ created a marketing strategy designed to boost Flair Blinds’ leads.

These new Search Engine Marketing and Facebook Retargeting campaigns targeted potential customers moving home, purchasing a new home, or completing home renovations across the North East.

Results.

Within 90 days, LOCALiQ’s paid advertising campaigns generated 2,652 impressions555 leads via booked appointments and phone call enquiries – with at least 400 turning into sales, a massive 72% success rate.

Flair Blinds was impressed with the results and very happy for the 3-month rolling contract to continue due to the excellent exposure gained with LOCALiQ.
 

Don’t take our word for it… Here’s what our client had to say:

We were very satisfied with the campaign results and how they were communicated to us – the customer service was brilliant and we couldn’t fault our account manager.

I would recommend LOCALiQ to anyone. Brilliant service right from the start.

 

Debbie Benson,

Flair Blinds

Proven results.

We’re dedicated to helping local businesses succeed.

Uplift in social traffic

174%

Online conversions

550+

 

Speak to an expert.

Start simplifying your digital marketing today. Get in touch to discuss how we can help you.