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Industry: Home Services
Solutions: Paid Social


About the client.

AH Fireplace Installations is a family-run business, established in Scotland in 2009. They supply and install stoves, fires and fireplaces across Scotland. They are Gas Safe and HETAS registered installers, ensuring their customers are in safe hands.

What you should know

  • LOCALiQ’s paid social campaign drove 835 website clicks at an impressive 1.09% click-through rate.
  • Our campaigns boosted brand awareness for our client, delivering 76k+ impressions.

  • 76k+

    Impressions

  • 835

    Clicks

  • 1.09%

    Click-Through-Rate

Challenges.

The customer said the showroom was quiet and they needed to raise footfall.

Solutions.

AH Fireplace Installations wanted to target homeowners aged 25 to 65 in the Fife area, within a 32km radius of the showroom. They took a 28-Day Awareness pack to assist with raising brand awareness and reaching new potential customers via the Facebook element of the campaign.

Results.

Customer engagement increased – noticeable in the early, previously quiet part of the week and busier than usual in the latter part of the week.

On average, 50% more enquiries were generated, resulting in a 75% conversion rate. They’ve successfully transitioned from a print-only customer and have now booked a 90 Day Awareness package.

 

Proven results.

We’re dedicated to helping local businesses succeed.

Increase in clicks

165%

 

 

Speak to an expert.

Start simplifying your digital marketing today. Get in touch to discuss how we can help you.