Industry: Home Services
Solutions: PPC


About the client.

Budget Waste Management is a Cotswolds-based business that deals with the ever-growing demands of waste disposal. They aim to recycle all materials in the most environmentally friendly way possible.

What you should know

  • LOCALiQ’s PPC campaign generated 8.3k site visits, 1.3k calls and delivered 249 skip bookings.
  • Our client enjoyed a 14.87% click-through rate, a £125-150 average order value and an excellent £175k return on investment.
  • 14.87%

    Click-through rate

  • 8,334

    Site visits

  • £175k

    Return on investment

Challenges.

They previously ran their search campaign themselves in-house. After spending hours creating and optimising the campaigns, they saw no results. Therefore, the marketing manager wanted an online advertising partner to help them grow their ROI and deliver results via Google and Bing.

Solutions.

We used a focused Google and Bing campaign to boost their search engine ranking in results pages and increased website clicks.

Results.

After nine cycles of the search marketing campaign, Budget Waste Management has an average order value of £125-£150 and a £175,000 return on investment.

 

  • 8,334 Site visits
  • 14.87% CTR
  • £1.18 CPV
  • £14.22 CPL
  • 1,356 Calls generated
  • 48 Emails
  • 249 Skip bookings


Proven results.

We’re dedicated to helping local businesses succeed.

Uplift in social traffic

174%

Conversion rate

72%


Speak to an expert.

Start simplifying your digital marketing today. Get in touch to discuss how we can help you.