About the client.

Fitness 4 Less is part of a national gym franchise operation. Until now, it had no presence within Worcestershire, but that was about to change.

What you should know

  • LOCALiQ’s display advertising campaign generated 114k+ impressions.
  • Our client enjoyed a 0.46% click-through-rate and 526 website clicks.
  • 114k+

    Impressions

  • 0.46%

    Click-through rate

  • 526

    Website clicks

Challenges.

To build a client base from zero. A branding exercise to drive awareness of the location is essential as the client faces competition in the city.

Solutions.

Fitness 4 Less utilised a winning combination of our daily and print newspaper titles, LOCALiQ mobile advertising, and social media – all targeted to an engaged, captive and relevant audience.

 

  • Wrap on both daily and weekly publications
  • Social media posts targeted at gym enthusiasts
  • Adhesion banner on the Worcester News

Results.

The value of memberships secured exceeded £15,000 per year. That is not factoring in any potential lifetime value. The campaign cost £4,700. (January – May 2018)

Proven results.

We’re dedicated to helping local businesses succeed.

Leads and Enquiries

8.4k

 

Speak to an expert.

Start simplifying your digital marketing today. Get in touch to discuss how we can help you.