CSR is a good PR exercise and in today’s business world, a business must perform CSR activities. Businesses must go further than just saying they are doing wonderful things; they must prove it too. If brands are seen not performing CSR or, even worse, found not to be...
It’s important to remember that one bad review isn’t going to mean the end of your business. However, understanding how to manage negative reviews effectively will help ensure minimum damage is done. A person’s business is often their pride and joy, having...
Online reviews are based off experiences from your customers. It might seem crazy that one experience can make or break your business growth, but it’s true. Online reviews actually matter, and here are four reasons why you should pay attention to them: 1. Reviews are...