Should you use local SEO or national SEO? Let’s get one thing straight – local SEO and national SEO both have their place, and it is possible to use both approaches. But what’s the difference? And where should you focus your efforts? The difference between national...
Before you delve into on-site SEO (Search Engine Optimisation), off-page SEO, technical SEO, and local SEO, let’s go back to basics. Basic SEO strategies involve the first, baby steps you need to take to fluff up your website for successful search engine optimisation....
If you want your business to appear more prominently in Google search results, then Google My Business (GMB) is a great tool to help you do this. If your business is struggling for visibility online, a GMB profile can help boost awareness and drive new potential...
Not every business is fortunate to have an army of web developers at their disposal. For those businesses who are trying to implement search engine optimisation by themselves, technical SEO can seem extremely complex. In this article we aim to break down some of the...
Search engine optimisation (SEO) has become essential for local businesses looking to boost their website traffic. Whilst ranking top of Google nationally seems like the logical goal, it isn’t always an achievable goal and might not always be the most important factor...
