We’ve all seen the power of a well-placed hashtag in action. They can ignite a social movement, draw attention to an important cause, or start a fun viral trend. When used in business, hashtags are a way for you to join a broader conversation, get your company’s name...
The word is out that plans to merge messaging services on WhatsApp, Instagram, and Facebook Messenger is in the works. Currently, all three platforms stand alone as separate competing apps all under Facebook. So, what does this merge mean for users, and will there be...
It’s hard to believe that social media as we know it didn’t really exist 15 years ago. It’s become such a part of our daily lives, it feels like it’s almost been around forever. And for some consumers, like Gen Z, it pretty much has. But, there was a time...