Solutions: Digital PR

 

About the client.

Harlow Leisurezone offers a gym, pool, fitness classes, trampoline park, soft play, climbing, spa and sports activities.

What you should know

  • LOCALiQ’s digital PR campaign earned 79 backlinks and an average domain authority of 63.
  • The stories featured on MSN, ITV, Greatest Hits Radio and Yahoo News.
  • Choose Leisure’s domain authority increased by 6% (17 to 18).

  • 460

    New and improved keywords

  • 63

    Average Domain Authority

  • 79

    Backlinks

Challenges.

Harlow Leisurezone faced limited organic visibility in a highly-competitive industry within their local area. They wanted to rank higher for business-related keywords and target the different sports activities they offer to their customers – gym, pool, fitness classes, climbing, spa, etc – to boost footfall to their leisure complex.

Solutions.

LOCALiQ implemented a thorough 12-month Digital PR link-building campaign designed to boost Harlow Leisurezone’s domain authority and increase brand awareness within their local area. The campaign included strategically crafted stories to secure high-quality backlinks from industry-leading publications.

Examples of coverage secured are detailed below:

 

Harlow Leisurezone Press CoverageHarlow Leisurezone Press CoverageHarlow Leisurezone Press CoverageHarlow Leisurezone Press Coverage

Results.

LOCALiQ’s digital PR link-building campaign achieved:

  • 79 backlinks
  • Average DA of 63
  • Featured on MSN, ITV, Greatest Hits Radio and Yahoo News
  • Domain authority increased by 6% (17 to 18)
  • 460 new and improved keywords
  • 36 brand mentions
  • AI citations on Google AI Overview

 

Harlow Leisurezone digital PR results

 

Harlow Leisurezone keywords results

 

Harlow Leisurezone AI Citations

 

 

Proven results.

We’re dedicated to helping local businesses succeed.

New and Improved Keywords

2722

 

Speak to an expert.

Start simplifying your digital marketing today. Get in touch to discuss how we can help you.