-
2722
New and improved keywords
-
75
Average Domain Authority
-
31
Backlinks
Challenges.
West Somerset Railway faced limited organic visibility in competitive industry-based searches. They wanted to rank higher for business-related keywords and boost web traffic to help capture more customers.
Solutions.
LOCALiQ implemented a thorough 6-month Digital PR link-building campaign designed to boost West Somerset Railway’s domain authority and increase brand awareness within their industry. The campaign included strategically crafted stories to secure high-quality backlinks from industry-leading publications.
Examples of coverage secured are detailed below:



Results.
LOCALiQ’s digital PR link-building campaign achieved:
- 31 backlinks
- Average DA of 75
- Featured on MSN, Rail Business Daily, Global Railway Review and Yahoo News
- Domain authority increased by 8% (37 to 40)
- 2722 new and improved keywords
- 9 brand mentions
- AI citations on Google AI Overview, ChatGPT and Perplexity



Proven results.
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