Here are our tips on effective social media marketing for restaurants. Take these steps to reform your social media marketing strategy and observe how many more bottoms you get on seats. Why should I use social media to market my restaurant? Social media is a great...
Social media marketing for dental practices shouldn’t be structured, impersonal or clinical. In 2021, social media marketing needs to be authentic, relatable, honest, and friendly – enabling you to build relationships with a digital-savvy audience, who are switched on...
Due to the typically clinical nature of dentistry, many orthodontal clinics unknowingly recreate impassivity and impersonality online, and some make the following mistakes when marketing their dental practices on social media: Using stale, unimaginative, or staged...
Spoiler alert: it’s no good having thousands of followers or views on social media if none of them are becoming conversions or leads. This is why follower counts are often alluded to as ‘vanity metrics,’ and clued-up companies are looking at engagement rates over...
Measuring the success of a social media campaign largely depends on the goals of your social media campaign – what do you want to achieve from it, and how can you measure it? Metrics to measure the success of a social media campaign Dependent on the...
It is reported that businesses have just 3 seconds to capture a user’s attention when they are scrolling on social media, before their content is lost in the abyss of the digital world and their target customer has moved on to the next post. So how can you nail their...