Content is an essential part of digital marketing; it’s how you communicate with your audience, how you become visible to search engines, and it can drive conversions. One of the best ways to generate more traffic is to create evergreen content that will stay relevant...
Social media algorithms use calculations to sort and tailor content for individual users. Algorithm metrics vary depending on the platform, but they sort content by relevance, usefulness, chronology, and more. Algorithms are becoming more sophisticated over time, and...
Managing several social media accounts for multiple clients is a difficult task that necessitates a lot of time and organisation. However, social media professionals can use a range of free tools, such as post-scheduling platforms, to make their jobs easier. Regularly...
London, UK – October 6, 2021 – LOCALiQ, the UK’s leading digital marketing services provider, today announced the launch of Cross Media Optimisation, a new propriety, goal-based ad technology solution that automatically optimises clients’ advertising...
There are many marketing agencies operating in the UK – and by many, we mean an estimated 25,000! Some marketing agencies are huge companies with multiple offices whilst others operate on a much smaller scale. Because marketing is such a broad spectrum, agencies...