Successful social media marketing is not about being on every channel. It is all about attracting the best customers and sharing useful, relevant, and valuable content with them. But deciding which social media platforms to use can be challenging, especially when new...
Although some of the younger demographics are abandoning Facebook in favour of tools like Instagram and Snapchat, Facebook continues to dominate the market. If you have a business, you need a Facebook business page. With more than 2.7 billion monthly users, Facebook...
Some social media accounts flop, whilst others fly. But what are the social media swimmers doing differently to the sinkers? Why do some social media business accounts grow quickly yet authentically, driving leads and acquiring customers, whilst others generate no...
Start your business on Instagram and become one of the 200+ million business accounts people visit every day. With more than one billion people using Instagram every month and around 90% of the following at least one business, this means in 2021, it will be easy to...
In the digital world, there are a multitude of marketing options for small businesses that you may not have considered, let alone thought of. As vital and necessary as social media is for marketing small businesses, it’s important to leverage everything else the...