With more and more people using search engines and social media to browse, research, and purchase products and services, paid advertising is a key part of your marketing strategy to boost your business and attract ideal consumers. When comparing search vs. social,...
Measuring the success of a social media campaign largely depends on the goals of your social media campaign – what do you want to achieve from it, and how can you measure it? Metrics to measure the success of a social media campaign Dependent on the...
You already know that you should be hot on social media marketing. It’s a no brainer! But, the question is, not all social media channels are right for every business, so how do you know which ones to choose? How do you know which social media channels...
