How long has it been since your website was updated to align with the latest in SEO best practices? If your business’s website hasn’t been updated in a while, it’s probably not as effective as it could be at attracting visitors and helping you convert them to...
As long as your business serves local customers, local marketing is a must, but it’s also an area that proves challenging and confusing for many business owners. That’s not surprising, considering that local marketing can be complicated to begin with, and the rules of...
Every year on January 1, I make a list of resolutions and goals for myself for the next 12 months. Then, I usually misplace that list and don’t see it again until December 31, when I realise I may or may not have missed out on (or forgotten altogether) some, or...
If you open your Google account and try to join Google+, you will be sent to a landing page that informs you this action is no longer available. That’s because Google will be shutting down the consumer version of Google+ on April 2, 2019. Do you remember back in 2011...
Google has changed a lot in the last few years. It’s not just about the 10 links that come up on the search results page anymore. Now there are Google Ads, Maps results, Google My Business listings, knowledge panels, and rich snippets all taking up real estate on a...