Trusted Digital PR & Link Building Experts

Strengthen your brand authority with Digital PR and link building strategies designed to improve your company’s visibility across search engines and AI-powered platforms.

  • Benefit from coverage in high-authority publications your audience already trusts.
  • Digital PR campaigns that put your brand in front of the right people at the right time.
  • Link building strategies optimised for AI search including Google AI and ChatGPT.
  • A transparent approach with measurable authority growth month after month.
LOCALiQ Digital Marketing Awards Award winners

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Boost your online visibility with LOCALiQ digital PR.

Digital PR and SEO go hand-in-hand, with journalists, bloggers and search engines all looking for credible brands and strong stories. Our digital PR services position your brand in front of the right audiences, earning citations and authoritative links that boost both rankings and reputation.

How we help you turn media coverage into measurable organic growth:

 

  • Targeted digital PR campaigns that secure high-quality backlinks, branded mentions, and citations on trusted news and niche sites, strengthening trust signals and entity authority for your domain.
  • Brand sentiment management, using reactive PR and newsjacking to get your brand into timely conversations, improving brand awareness and brand recognition while earning natural backlinks from relevant publishers.
  • Measure impact with domain authority trends, referral traffic and keyword uplifts so you can see exactly how each digital PR campaign contributes to organic visibility and lead generation.​
Female journalist holding a notepad and microphone

A digital PR agency that builds a buzz for your brand.

Digital PR and SEO go hand-in-hand. While digital PR centres on creating influential messages and ensuring they’re heard in the right places to build brand awareness and authority, SEO focuses on developing content that ranks well in search results whilst being shareable.

Explore our services below and see how online PR and off page SEO complement each other, benefitting your business.

Press and Media Relations

We build strong relationships with many online journalists and bloggers, keeping them updated on your goals, policies and practices, whether that is by drafting a press release, organising online reviews and product placement opportunities, business profiling or media interviews.

Thought Leadership Opportunities

Are you an expert in your industry? Ensure you’re the authoritative voice on relevant topics in your field by answering your target audience’s big questions. We write features on the key topics, sourcing speaker opportunities and organising media briefings at trade shows and events.

Newsjacking and Reactive PR

Our online PR agency keeps brands up to date with the latest news and creates compelling content that speaks to your audience. Whether we’re creating campaigns with a topical news hook or providing quick reactive PR commentary on a trending topic, we make sure your audience hears your opinions.

Link Building and Off Page SEO

As a link building specialist, we offer a proactive backlink building service to help your web pages rank in organic search. With strategic use of original content and guest posts, we transform your landing pages into top-ranking search engine results by acquiring high-quality SEO backlinks and branded mentions on third-party websites.

How digital PR boosts AI search visibility.

AI powered search increasingly relies on trustworthy brands, strong entities and clear citations instead of just keywords. Our SEO PR approach focuses on earning authoritative links, brand citations, and consistent mentions that help AI platforms such as ChatGPT, Google AI, and Claude, understand and recommend your business.

Earn Authority Signals

Secure authoritative links and brand citations from relevant publishers to reinforce authority and EEAT signals that AI systems use to choose credible sources.

Strengthen Entity Recognition

Optimise digital PR content with clear entities (brand, experts, locations) and schema so AI search can easily connect your stories to your priority topics and services.

Refine Based on AI Performance

Monitor how pages supported by digital PR perform in organic and AI influenced results, then refine campaigns to focus on the stories that drive the most impressions, clicks and assisted conversions.

AI search prioritises trusted brands, strong entities and authoritative citations.

How LOCALiQ improves brand sentiment with Digital PR.

Digital PR is not just about earning links; it also shapes how your brand is perceived. When your business appears in trusted publications with strong stories and expert commentary, it naturally improves how your brand is talked about online, so search engines and AI‑powered platforms treat you as a more authoritative, reliable source.

Secure High-Authority Coverage

We focus on securing coverage in relevant media so your brand is associated with quality, expertise and trust.

Campaigns Built on Insight

We build PR campaigns around useful data, stories and expertise that people want to reference and share, which improves how your brand is mentioned across the web.

Align PR with SEO Strategy

We align PR with your SEO strategy so positive mentions, branded searches and quality backlinks strengthen reputation signals that help AI search engines choose your brand.

Our digital PR link building services.

Our digital PR agency is also a link building specialist, focused on acquiring high-quality backlinks that search engines and AI can trust. We use Digital PR strategies that combine content-led outreach, digital PR campaigns, and targeted link building packages tailored to your business and sector.

Authority-First Link Acquisition

Offer SEO link building services that prioritise relevant, high-authority publications, helping you build quality backlinks instead of low-value volume.

Content-Led Digital PR Assets

Create linkable assets – data studies, reports, expert guides – that naturally attract links, building backlinks and brand mentions at scale.

Transparent SEO PR Reporting

Provide transparent reporting on new links, referring domains, domain authority and keyword impact so you can see how each backlink service supports your SEO.​

Why do Digital PR and SEO work well as a combined solution?

Digital PR is a powerful form of link building, which strengthens your website’s authority, an essential part of off-page SEO. When combined with on-page SEO, Digital PR can help your site rank higher, faster, especially for competitive search terms. Simply put, on-page optimisations create a strong foundation, and Digital PR amplifies it.

Proven off-page SEO services with real results

★★★★★

Impressive Ranking Growth

It has most definitely been very, very impressive on the numbers. I monitor them daily and am very happy with what I'm seeing. More and more product search terms are resulting in good rankings
Matthew, Director
Ultimate Gaming Paradise
★★★★★

Impressive Ranking Growth

It has most definitely been very, very impressive on the numbers. I monitor them daily and am very happy with what I'm seeing. More and more product search terms are resulting in good rankings
Impressive Ranking Growth
Matthew, Director
Ultimate Gaming Paradise
★★★★★

Rising Above Competitors

I've had a real kick seeing us above most of our competitors when we were previously nowhere to be seen. I can see you guys have done a grand job - I trust you know ...
John, Chief Executive
Pacitti Jones
★★★★★

Rising Above Competitors

I've had a real kick seeing us above most of our competitors when we were previously nowhere to be seen. I can see you guys have done a grand job - I trust you know what you're doing. Your work has been superb - I can't fault it anyway
Rising Above Competitors
John, Chief Executive
Pacitti Jones
★★★★★

Impressive SEO Growth

Natasha and her team have impressed me with their knowledge. Our SEO ranking continues to grow and develop with impressive statistics to back up their efforts. Our business is rapidly becoming the dominant player...
John, Director
Pet Flaps UK
★★★★★

Impressive SEO Growth

Natasha and her team have impressed me with their knowledge. Our SEO ranking continues to grow and develop with impressive statistics to back up their efforts. Our business is rapidly becoming the dominant player within our market
Impressive SEO Growth
John, Director
Pet Flaps UK

Our link building services drive results.

We love sharing our customers’ success, and they love sharing their stories.

We love sharing our customers’ success, and they love sharing their stories.
See how our digital PR agency has supported several businesses with our latest case studies and discover how they generated real growth with our services.

Number of backlinks

Avg DA of backlink

Digital PR experts with the partners to prove it.

Our team is recognised for maximising customer success and driving growth through high-performing campaigns.

We deliver award-winning SEO.

We have been recognised in the industry to deliver best-in-class SEO solutions for our customers. Our team of SEO experts are ready to deliver the same level of quality for your business.

How we measure Digital PR & link building success.

We measure every digital PR campaign and link building service against clear, business‑focused KPIs rather than just link counts. By tracking how your coverage, backlinks and brand visibility translate into traffic and enquiries, you get a clear view of ROI.

How we measure Digital PR & link building success

  • We look at your digital media coverage, focusing on how many placements you get, how authoritative those sites are, and whether they include useful backlinks or brand citations.
  • We track changes in branded search, paying attention to how often people search for your brand and key services as your digital PR campaigns roll out.
  • We monitor referral and direct traffic, measuring how many high intent visits arrive from coverage, backlinks and people typing your brand straight into their browser.

Improve domain authority with our digital PR tactics.

Domain authority and similar metrics are a useful way to gauge the strength of your off page SEO over time. Our digital PR strategists focus on earning the kind of links that improve domain authority and help you compete for more competitive keywords.

High-Authority Link Acquisition

Our Digital PR service secures placements on relevant, high-authority domains, strengthening domain authority and accelerating competitive keyword growth through focused, performance-driven Link building services.

Brand Mentions Into Backlinks

We transform brand mentions and citation opportunities into high-value backlinks, improving brand awareness, strengthening brand sentiment, and supporting long-term Online reputation management efforts.

SEO-Aligned Campaign Strategy

Each Digital PR strategist aligns campaigns with core SEO themes, ensuring Off-page SEO services and SEO PR activity directly strengthen rankings, authority signals, and qualified organic traffic.

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Free SEO Audit

LOCALiQ Free SEO Audit for your website

Evaluate your SEO performance with our FREE audit.

Get a complete overview of optimisation opportunities and uncover the actions you need to take to scale the SERPs.
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Our digital PR resources.

Discover our latest webinars and blogs below, covering the many areas of off-page SEO. Optimise your link building strategy and climb the search engine results pages for free with LOCALiQ.

Webinar

Blogs

The Benefits of Digital PR for Car Dealerships

If your dealership is struggling to gain visibility or differentiate itself online, Digital PR could be the answer.  Digital PR...

The Advantages of Digital PR

As Helen Woodward famously said in 1938, "Advertising is what you pay for; publicity is what you pray for." In today's attention...
Guest Blogging, Internet Search.

A Guide to Guest Blogging

While some may believe guest blogging is a waste of time, it can be an excellent source of growth. In addition to increasing...

Your Frequently Asked Questions.

Speak to the digital PR experts.

Book a free consultation and generate new revenue for your business - our multi-channel digital marketing services are ready to supercharge your online success.

During your consultation, you'll have the opportunity to:

Connect with a member of our award-winning team to discuss your marketing challenges and the core areas you wish to target.

Explore our digital marketing services and see how we will achieve your revenue goals, maximise profits and upscale your business.

Receive insights on bespoke strategies for your business, designed to maximise your results and beat your competitors.

Contact us and discover how we will transform your business, placing you as the number one option for your industry and services; locally and across the UK.