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5 Reasons Why an SEO Audit is Important

5 Reasons Why an SEO Audit is Important

We get it, any task that contains the word “audit” earns a fast-track ticket to the bottom of the to-do list. Unfortunately, doing regular SEO audits for your site is vital if you want to keep performing well in the SERPs. SEO audits are a great way of...
What Is a Broken Link? (+ How to Find & Fix Them)

What Is a Broken Link? (+ How to Find & Fix Them)

Creating and maintaining a healthy website is vital for user experience and SEO, however, there’s a common issue that can negatively impact both: broken links. But what are they, and how can you find them? This blog post will explain everything you need to know....

What Is Alt Text and Why Is It Important?

A picture is worth a thousand words. In the digital sphere, images have become an integral part of the way we navigate the Internet and even communicate with each other. While text that describes these images, (a.k.a. alt text) is not new, it’s often ignored...
What is Off-Page SEO? A Complete Guide

What is Off-Page SEO? A Complete Guide

If you’re familiar with SEO, you’ve likely already hear of the term “off-page SEO”, but what is it? and why does your business need it? Let’s break it down. This blog will cover: What is off-page SEO? Why is off-page SEO important? How Does off-page SEO work?...
What Is E-E-A-T & Why It’s Key to SEO Success?

What Is E-E-A-T & Why It’s Key to SEO Success?

Mastering the art of SEO requires a deep understanding of Google’s guidelines, which means getting to grips with E-E-A-T. As a key component of Google’s Search Quality Rater Guidelines, E-E-A-T has become integral to any good SEO strategy. But what does E-E-A-T...
What is On-Page SEO? How to Optimise Your Website in 2025

What is On-Page SEO? How to Optimise Your Website in 2025

On-page SEO (search engine optimisation) is a great place to start when trying to rank higher on Google. SEO should be a key focus for your business if you’re looking to generate long-term growth. In this blog we’ll explain all of the key components of a...