In most instances, businesses will want their web pages to be discoverable on search engines, but how do you know if Google has indexed the pages on your site? Indexing is vitally important for search performance, if your page cannot be indexed, it will not be found...
Google Marketing Live otherwise known as Google I O 2023 took place on 23rd May 2023, and as you can imagine, AI featured heavily. Let’s break down some of the most significant announcements made, firstly looking at the changes being made to Google Ads then Product...
Remarketing and retargeting are often confused with each other, although they do possess similarities, they are not the same. It’s important to understand the differences between these two approaches if you plan to use them effectively. If you’ve never...
We hope you enjoyed our webinar From Clicks to Carers: 5 Digital Marketing Secrets to Help Your Council Find More Foster Families. If you missed the webinar, you can watch it on demand. For now though, here are your Q&As from the live webinar. Q: How do you...
A charity or non-profit organisation’s goal is to raise funds; to do this, they must have a cohesive and structured marketing plan. This ensures they get their messages in front of the right people at the right time. We understand that non-profits and charities...