And that, as they say, is a wrap! We have completed our final live webinar for this year, “7 Digital Trends Businesses Need to Know in 2023.” Missed it? Don’t panic, we’ve made it available for you to watch on-demand. We received an incredibly wide range of...
As we know, the world of marketing is ever-changing, and 2022 has seen countless shifting trends in everything from search engine optimisation to social media marketing. Here’s a rundown of just some of the marketing news you might have missed this year. 2022 Google...
It was only in August that Google launched its original Helpful Content update. Google emphasised at the time that content should be written for people and not machines, provide a depth of knowledge and understanding and be considered trustworthy. So, what does the...
When the madness of Christmas is over, January is not a month to sit back and do nothing. In fact it is a very important month for your marketing strategy; a good strategy at the beginning of the year can set up your business for the year ahead. With consumers still...
Ever wondered what Domain Authority (DA) is and more importantly, what your Domain Authority score means? This blog will help you to understand what Domain Authority is, as well as some of the factors that can have an impact on your site’s DA. In addition, we...
A well-optimised campaign can help you bring in more leads for your business whilst reducing costs. By implementing some of the techniques in this article, you’ll be able to optimise campaigns to meet your marketing goals. In this blog, we will cover: What is campaign...
