What Is Website Structure and Why Is It Important?

What Is Website Structure and Why Is It Important?

Have you wanted to build a website but are unsure about how to structure your website? This article covers the three essential structures to building a website; sequences, hierarchies, and webs, all of which will be looked at in more detail further in this article. In...
Display Advertising vs Search Advertising: What You Need to Know

Display Advertising vs Search Advertising: What You Need to Know

Choosing between display advertising and search advertising for online campaigns can be challenging for any business. Making the wrong choice could result in a large portion of your advertising budget being wasted, so it’s crucial that you choose wisely. But,...
What Are the Different Types of Display Advertising Formats?

What Are the Different Types of Display Advertising Formats?

Display ads are frequently used in digital marketing and advertising strategies to attract audiences and engage them with the online communities of businesses. Display ads are an important part of a business’s online marketing strategy that can enhance the connection...
LOCALiQ’s 2023 Marketing Trend Predictions

LOCALiQ’s 2023 Marketing Trend Predictions

With 2023 just around the corner, we thought we’d ask some of our marketing team what they expect to see more of in 2023. From helpful content to a cookie-less web; if you thought 2022 was a year of change then be prepared for more of the same in 2023.   A...