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New Facebook Regulations every Advertiser Needs to be Aware of

New Facebook Regulations every Advertiser Needs to be Aware of

Facebook (Meta) has changed how advertisers can use Facebook. From March, advertisers can no longer target their audiences using certain specialised categories. But what exactly are these categories, and will they change the fundamental way Facebook advertising works?...
Top Call to Action Examples (And How to Write the Perfect CTA)

Top Call to Action Examples (And How to Write the Perfect CTA)

A call to action (CTA) is a prompt used in digital marketing that businesses employ for a variety of purposes. These reasons include growing a client base, capturing sales, and converting website visitors into paying customers. In addition, it can make the difference...
10 Ways to Generate More Online Reviews for Your Business

10 Ways to Generate More Online Reviews for Your Business

These days, reviews can be found in a variety of places, whether that’s on social media, a business’s own website, or through third-party reviewing services. They are a useful way of securing new business and a great tool for validation, they’re also a good way of...