Search engine optimisation (SEO) is a never-ending process. Optimising a piece of content for SEO is just the start, you’ll then want to monitor the performance of that piece of content and be mindful of any Google algorithm updates that may affect your search...
Google search console (formerly Google Webmaster Tools) is a free platform from Google which allows you to see how Google views your website. You can monitor, maintain, and troubleshoot the performance of your site. In addition, you can see your top-performing pages...
The world of social media metrics can be complicated to navigate, from follower counts to post-interaction percentages. Obtaining data and calculating ROI are very important. However, you won’t have time to study and act on metrics if you spend too much time...
LOCAliQ have a track record in delivering successful bespoke marketing campaigns for schools, sixth forms, colleges, and universities. We have put together some marketing tips to help you enhance your website strategy to elevate your brand and connect with students,...
Anyone who creates websites or online content should be familiar with search engine optimisation (SEO) and although it can be challenging in the ever-changing world of search engine algorithm adjustments, you must use effective SEO methods if you want your content to...
