One of the first things you are told to do when performing an analysis of your business is to identify your competitors. But how exactly do we find out who our competitors are and why is it so important? This blog will look at the why and how you should identify your...
Even with expert search engine optimisation (SEO), you can only compete with Google as the undisputed king of search engines for a limited amount of time. Before entrusting you with their business, prospective clients want to see what actual people have to say about...
In this blog we’ll take a look at the difference between white hat, grey hat, and black hat SEO. The white and black hat terminology originates from western movies filmed between the 1920s and the 1940s. White hats were often worn by heroes and black hats by villains...
Sometimes it can be small things that dampen our SEO efforts, and while we have loads of resources for helping you with your SEO, we want to look at whether your coding could impact your SEO efforts. Today we look at JavaScript and what effect it has on SEO. ...
Copy is everywhere. From websites to print advertising and from blog posts to newsletters, content is abundant that businesses use to reach and engage with their customers. No matter what sector a business is in, each one ultimately relies on copywriting in some form...
While some may believe guest blogging is a waste of time, it can be an excellent source of growth. In addition to increasing brand awareness, guest blogging can be a moral and sustainable way to create high-quality backlinks and enhance your search engine optimisation...
