Although some of the younger demographics are abandoning Facebook in favour of tools like Instagram and Snapchat, Facebook continues to dominate the market. If you have a business, you need a Facebook business page. With more than 2.7 billion monthly users, Facebook...
Start your business on Instagram and become one of the 200+ million business accounts people visit every day. With more than one billion people using Instagram every month and around 90% of the following at least one business, this means in 2021, it will be easy to...
How to Use Social Media to Market Your Business Learn the fundamentals of social media marketing with our free, comprehensive guide. Measuring the success of a social media campaign largely depends on the goals of your social media campaign – what do you want to...
It is reported that businesses have just 3 seconds to capture a user’s attention when they are scrolling on social media, before their content is lost in the abyss of the digital world and their target customer has moved on to the next post. So how can you nail their...
A social media crisis is an influx of activity on social media that is detrimental and damaging to your company, and it requires a lot more thought than dealing with a negative comment does. A social media crisis could be caused by a multitude of possible situations,...