Around 95% of internet users own a mobile phone whereas just over 60% own a laptop or computer. Furthermore, around 60% of all online searches are now done using a mobile device, be that on smartphones or tablets. For about 99% of the internet, websites are now...
It can be difficult to keep up with social platform updates. Especially when it feels like there’s a new update being pushed live each week. These updates come as no surprise, given the competitive nature of social media. However, the sheer number of new...
Social media platforms tweak their algorithms on a regular basis. It is inevitable that some of these updates will become noticeable from time to time, which means marketers will have to reconsider their strategy. So, what exactly is the Instagram...
There is little denying that Twitter is a powerhouse of news and information, with many breaking news stories occurring on Twitter. However, Twitter is also a strong tool for businesses to use for their marketing and communications. This in-depth guide assesses all...
Employees are an important part of the workplace both for the work they do for the business and for their role played in external communications. This blog looks at ways to engage and encourage all of your employees (not just sales and marketing) to be a part of the...
Since its inception in 2004, Facebook has come a long way from ‘pokes’ and ‘throwing a sheep’ at someone. Today, Facebook is used by over a billion users to connect with family and friends as well as large brands and small businesses. This guide will take a deep dive...