It has over 600 million members including key decision makers, but LinkedIn isn’t just for your job search – many people still underestimate the importance of embracing LinkedIn as part of their marketing plan. Today we’re discussing the fundamentals of...
The first step in using LinkedIn to recruit talent or attract clients is to develop a unique business page. Even though it isn’t the largest or most widely used network, it still has a massive global audience and is the most reputable social media platform in...
Instagram has launched its searchable map for both Android and iOS. This new map feature enables users to discover popular locations and business destinations and is set to be a game changer for both business and regular user accounts. Image Credit – Meta How...
An actionable strategy is key to successful marketing. Master all elements of your school’s digital marketing strategy with LOCALiQ’s comprehensive checklist. Download the editable PDF to create a personalised digital marketing checklist for your educational...
Today’s consumers have greater knowledge and power than ever before, meaning it is essential to adopt a customer-focused approach. Understanding the buyer journey stages enables you to refine your marketing strategies to attract the ideal target audience for your...
The world of social media metrics can be complicated to navigate, from follower counts to post-interaction percentages. Obtaining data and calculating ROI are very important. However, you won’t have time to study and act on metrics if you spend too much time...
