The Best SEO Tools for Auditing and Monitoring Your Website

The Best SEO Tools for Auditing and Monitoring Your Website

Search engine optimisation (SEO) is a never-ending process. Optimising a piece of content for SEO is just the start, you’ll then want to monitor the performance of that piece of content and be mindful of any Google algorithm updates that may affect your search...
What Is Search Console and Why Is It Vital for Your Website?

What Is Search Console and Why Is It Vital for Your Website?

Google search console (formerly Google Webmaster Tools) is a free platform from Google which allows you to see how Google views your website. You can monitor, maintain, and troubleshoot the performance of your site. In addition, you can see your top-performing pages...
The Top 18 Social Media Metrics You Should Be Tracking

The Top 18 Social Media Metrics You Should Be Tracking

The world of social media metrics can be complicated to navigate, from follower counts to post-interaction percentages.  Obtaining data and calculating ROI are very important. However, you won’t have time to study and act on metrics if you spend too much time...
8 Website Marketing Strategies for Educational Institutions

8 Website Marketing Strategies for Educational Institutions

LOCAliQ have a track record in delivering successful bespoke marketing campaigns for schools, sixth forms, colleges, and universities. We have put together some marketing tips to help you enhance your website strategy to elevate your brand and connect with students,...