Seasonal campaigns are a staple in any business’s marketing strategy, but it can be hard to plan for them. Prepping for the holiday season occurs long before any pumpkins or sleighs make an appearance. Seasonal campaigns can make or break a business, so it is worth...
On 7th September we held our webinar AI in Marketing: What Your Business Needs to Know About Bing. As you can imagine, we received quite a few questions, so we’ve compiled a handy Q&A to provide the answers. Q: What other ways can AI be used in marketing...
Around 95% of internet users own a mobile phone whereas just over 60% own a laptop or computer. Furthermore, around 60% of all online searches are now done using a mobile device, be that on smartphones or tablets. For about 99% of the internet, websites are now...
It can be difficult to keep up with social platform updates. Especially when it feels like there’s a new update being pushed live each week. These updates come as no surprise, given the competitive nature of social media. However, the sheer number of new...
When it comes to choosing between organic and paid marketing, it is not really a case of “one or the other”, both are effective in their own way. While these marketing strategies serve different purposes, when used together they can help you reach your business goals...
