Display ad campaigns can often feel difficult to manage. Considerations like how to target customers interested in your products, how to improve your campaigns, and which network is best to advertise on are all factors you will have to consider when implementing your...
Display advertising is a great way for small businesses to connect with their prospective customers, but like most advertising formats, it has its pros and cons. Read on to learn more about its strengths and weaknesses before creating a display campaign of your own....
LOCALiQ are starting February off on the right foot; we have been shortlisted in the UK Paid Media Awards. We are one of eleven businesses shortlisted in the highly contested Paid Search Campaign of the Year. This is the second consecutive year that LOCALiQ has been...
Have you wanted to build a website but are unsure about how to structure your website? This article covers the three essential structures to building a website; sequences, hierarchies, and webs, all of which will be looked at in more detail further in this article. In...
Choosing between display advertising and search advertising for online campaigns can be challenging for any business. Making the wrong choice could result in a large portion of your advertising budget being wasted, so it’s crucial that you choose wisely. But,...